Name
How Embraer: Enhanced Its Sustainability Messaging
Track
Inclusive and Sustainable Marketing
Description
The E2 Tech Eagle campaign underlined Embraer's commitment to furthering sustainability in flight through innovation. This was accomplished through an eye-catching new livery design and compelling narrative; as of now, the Tech Eagle is already the most popular video on Embraer's YouTube channel, by more than 700,000 views.
Speakers
