Both video and photography production are on the rise, and so is the need to evolve the way we work to produce great content. Now more than ever, it is vital to create a flexible framework to support your marketing ecosystem of agencies and production companies. In this workshop, we will help you navigate the current landscape, including: Utilizing your agencies and production partners effectively Embracing content creation game changers in 2023 Understanding your influence: what Marketers can do to effect positive change