Michelle Froah is the Global Chief Marketing & Innovation Officer and SVP of Corporate Solutions at ETS, a global leader in education and talent solutions serving nearly 50 million people annually across 200+ countries and territories. She leads ETS’s global marketing and innovation teams—driving brand, product, e-commerce, marketing science, enterprise innovation, global philanthropy, in addition to leading the Corporate Solutions P&L division. A powerhouse in brand transformation and innovation, Michelle has built and scaled iconic brands across consumer goods, tech, financial services, and education. Prior to joining ETS, she was SVP of Global Brand & Marketing at MetLife, and held senior roles at Samsung Electronics America, Kimberly-Clark, and Procter & Gamble—where she led the Samsung brand rebuild; grew Kotex into a $1B global brand and relaunched COVERGIRL behind LashBlast, respectively. Michelle is a sought-after thought leader on global marketing, innovation, and the future of work. Her recognitions include being named an AdWeek Top 100 AI Trailblazer, Campaign Top 40 Over 40 Honoree, Business Insider CMO to Watch, and Top North America Voice in Education by The PIE News. She’s been featured in outlets spanning AdAge, Fortune, LinkedIn News, and The CMO Podcast with Jim Stengel. She speaks globally at events including Cannes Lions Festival of Creativity, SXSW, ASU+GSV, and Advertising Week New York, and serves on boards spanning PSI, Edusoft, The Marketing Society (Chair & Fellow), ANA CMO Growth Council, Brand Innovators.